Monthly Archives: February 2012

Bucking Employment Trends With SaleSpider

Wholesale Directory

The employment trends since 2008 have not been good. The unemployment rate has dropped a little after reaching more than nine percent at the height of the recession. However, things are still terribly trying in the job market.

Trying to get back into the job market is not as simple as it once was. In the past, if you had been laid off from a good job, you might take a part-time job until you found another one in the field of your specialty. Eventually, you went and got another job in your line of work.

Those days may be over for many people. Your job may have been outsourced and is never coming back. In other words, they just do not do that here anymore. So you may be forced to choose a new line of work.

That will require retraining and possibly another stint in school. If you decide to go back to school, you will need to figure out what to study. You should not make this decision carelessly. The last thing that you need during a recession is more debt for a degree that you will not be able to use.

If you are able to look for work in your area of specialty, then you may need more help than you ever needed before. Waiting for something to show up in the want ads or come knocking at your door will not get you a new job fast these days. Instead, you may need to contact businesses directly.

Whether you are looking to get educated for a new line of work or you are planning on returning to something familiar, SaleSpider.com can help. This website is the largest business social network in North America. If you want to get an idea of what jobs are hiring, you can check out their opportunities page. This could help you find a job. It may also tell you what you will need to study in order to get one of those jobs in the future.

The best thing about a site like SaleSpider.com is that you can continue to use it after you find work. This is not just a place to find a job but also a place that can help you excel in your work. Besides listing opportunities, the website lists the names of businesses and their owners. Sale Spider advertises leads, contracts and much more.

Using a Photo Contest to Promote Your Business

Wholesale Directory

Coming up with exciting and unique ways to promote your business can be a challenge. Promotions such as discounts and giveaways can be great for attracting customers. Another good idea is to hold a contest. People love a good opportunity to win something. While you can have a very straightforward sweepstakes, you can also spice it up by making it a photo contest. By inviting people to enter their photographs in a contest, you’ll be giving them a fun opportunity to get creative, show off their personalities and skills, and win something they’d love to get.

Why a Photo Contest?
Photo contests are popular, but each one is unique. It invites your customers to show off something about themselves or their personal lives, and it gives them an opportunity to express themselves. They’ll enjoy doing it, and as a business you’ll enjoy getting a closer look at your customers. You’ll learn about the things they enjoy and the things that matter to them. This knowledge will only help you improve your brand. Photo contests are attractive and encourage greater participation with your company, especially because they’re often entered through your website. People will spend more time on your website, especially if they can check out the other entries. It really creates a win-win situation for everyone. There is something very endearing and personal about a photo contest that makes it especially attractive.

Get Creative
There is a lot of room to be creative with your photo contest. The theme of you contest can be anything at all. It should be something that relates to your industry. For example, if you sell baby products, encourage people to submit photos of their children. There are endless possibilities within each theme, such as photos of kids being silly, having tantrums, visiting their grandparents, doing art projects, or absolutely anything. From there, you can also integrate your business. You could make it a requirement that the kids in the photos are wearing or using your products, for example. This could be a great marketing tool to show off real-life uses for the things you sell. The more interesting or entertaining your photo contest, the more people will want to enter it.

Make It Worthwhile
Because entering a photo contest requires a little bit more effort than a normal sweepstakes, it will have to be worthwhile for participants. Depending on your budget, this could be done many ways. Most importantly, you’ll want to have a really great grand prize. The grand prize alone should be enough for people to want to get out the camera and upload a photo. But you could also consider giving additional motivation. For example, you could offer a special coupon to everyone who enters a photo. You could create prizes for second and third place, also.

Judging
A photo contest is also different because you can’t just pick a random winner out of a hat. Well, you could, but that would lower the excitement level and won’t encourage people to take exciting, quality photographs. Make sure the rules are clear on how a winner will be chosen. You could pick the winner yourself based on creativity or appeal, or you could open up voting to everyone who visits your website. This is a great way to boost customer engagement and encourage people to participate. When it’s over, make sure to display the winners on your website.

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Performance Based SEO: Pay For What You Get

Whole Sale Designer Handbags

The 20th century boasted many leaps in technology but these seem to fade when compared to the 21st century advent of Internet marketing. A phenomenon that was jeered by big businesses as a fad is now the craze and everyone is scrambling to set up an online presence. However, creating a website does not translate into instant sales. Most of the websites are driven by reports such as the one by the Internet Data Corporation (IDC) indicating the number of users will shoot by 40% to 3 million by 2015. Your website can only succeed if you exploit the service of a performance based SEO company.

SEO is all about raising your search engine ranking which translates to more traffic and higher sales. It involves the use of different techniques but the traditional ones are now being surpassed by the performance based practices. Initially all the SEO firm needed to do was to raise your ranking by nook or crook which could even lead to penalties by search engines. However, the performance based services do not involve payment in the initial stages and you only pay after the agreed results in terms of ranking and traffic are achieved. The contract runs for an agreed duration of time as the SEO experts try different techniques including redesigning the site and content to increase your site’s visibility.

There are many benefits of this SEO option. Firstly, the process has a money back guarantee and your investment cannot be lost. If the firm does not meet its end of the bargain, you will part ways as per the contract’s agreement. With the traditional SEO services you might lose your money when the contract comes to an end without achievement of the desired ranking. In addition, this option is geared towards conversion rate optimization where all the techniques used aim at bringing relevant clients. This increases the likelihood of qualified sales leads and higher (ROI). The traffic is also enhanced because the onus is on the company to meet their end of the bargain to be paid. Your e-commerce business will also benefit immensely in terms of design as these experts try to redesign it to draw more traffic and improve the content.

Choosing the right performance based SEO firm is a daunting task. The first thing you should check is their mode of operation. All the services must be white hat and hence paid links, link farms and spamming should never be used. In addition, demand for regular reports to assess the links being used and the PR of directories where articles are being published. It is also important to ask for references online and also checking business reviews on the sites especially on the options before committing yourself to the firm. Finally ensure you understand every detail in the contract to avoid legal tussles in future. When you do this, you will be able to increase the opportunities held by the Internet.