Tag Archives: marketing strategy

Using a Photo Contest to Promote Your Business

Wholesale Directory

Coming up with exciting and unique ways to promote your business can be a challenge. Promotions such as discounts and giveaways can be great for attracting customers. Another good idea is to hold a contest. People love a good opportunity to win something. While you can have a very straightforward sweepstakes, you can also spice it up by making it a photo contest. By inviting people to enter their photographs in a contest, you’ll be giving them a fun opportunity to get creative, show off their personalities and skills, and win something they’d love to get.

Why a Photo Contest?
Photo contests are popular, but each one is unique. It invites your customers to show off something about themselves or their personal lives, and it gives them an opportunity to express themselves. They’ll enjoy doing it, and as a business you’ll enjoy getting a closer look at your customers. You’ll learn about the things they enjoy and the things that matter to them. This knowledge will only help you improve your brand. Photo contests are attractive and encourage greater participation with your company, especially because they’re often entered through your website. People will spend more time on your website, especially if they can check out the other entries. It really creates a win-win situation for everyone. There is something very endearing and personal about a photo contest that makes it especially attractive.

Get Creative
There is a lot of room to be creative with your photo contest. The theme of you contest can be anything at all. It should be something that relates to your industry. For example, if you sell baby products, encourage people to submit photos of their children. There are endless possibilities within each theme, such as photos of kids being silly, having tantrums, visiting their grandparents, doing art projects, or absolutely anything. From there, you can also integrate your business. You could make it a requirement that the kids in the photos are wearing or using your products, for example. This could be a great marketing tool to show off real-life uses for the things you sell. The more interesting or entertaining your photo contest, the more people will want to enter it.

Make It Worthwhile
Because entering a photo contest requires a little bit more effort than a normal sweepstakes, it will have to be worthwhile for participants. Depending on your budget, this could be done many ways. Most importantly, you’ll want to have a really great grand prize. The grand prize alone should be enough for people to want to get out the camera and upload a photo. But you could also consider giving additional motivation. For example, you could offer a special coupon to everyone who enters a photo. You could create prizes for second and third place, also.

Judging
A photo contest is also different because you can’t just pick a random winner out of a hat. Well, you could, but that would lower the excitement level and won’t encourage people to take exciting, quality photographs. Make sure the rules are clear on how a winner will be chosen. You could pick the winner yourself based on creativity or appeal, or you could open up voting to everyone who visits your website. This is a great way to boost customer engagement and encourage people to participate. When it’s over, make sure to display the winners on your website.

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Creating Creative Business Cards For Small Business Marketing Strategies

Wholesale Directory

Business owners know how important it is to represent their business in a positive way. They use all the resources of advertising that are available to them for a small and economical fee. One of the best ways to present a service or product to someone is with the introduction of creative business cards. Florists place images of beautiful lilies, roses, or daffodils on the front of their business card and give it to a customer after they have paid for an order or visited the store.

Small business marketing strategies are many and yet they are powerful. It does not require the brains of a surgeon to make a business successful, but it does take dedication, and determination. Business cards at one time were considered the most expensive part of advertising. Today someone can purchase 250 business cards for $10 or less. What makes them even more appealing is that now instead of putting only the name and addresses on the cards, owners can also place their personal picture on the front of their cards as well.

Creativity is part of promoting, selling, and introducing a new or existing, company, service or product. Personalized business cards give consumers and prospective buyers a glimpse of whom they will be doing business with in the future. Small business marketing strategies works for so many reasons, but mainly because the business owner do not have several hundred employees to focus on, and large overwhelming projects to find financing for.

The small business owner has unlimited resources and can easily find other materials he or she needs without spending any money. Mainly because they do not have a board of directors, they have to answer to. Creative business cards are an introduction letter that can say a lot without the owner having to say a word. The most creative business cards are the ones that have a list of all the services that the company offers, along with a call to action plan, which is a telephone number or a website address.

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Customer Driven Marketing Strategy Fundamentals

Customer driven marketing strategy must be brought under use by businesses that aim to maximize their revenues. Revenue can be generated by means of customers and therefore, there is a need to follow that marketing strategy that can attract a gigantic traffic of customers. As soon as a customer is targeted, the need of making him contented arises so that he may come to purchase what he want more often.

There are a number of ways through which customers can be attracted. One of the best techniques in this regard is to introduce a new product or offer frequently such as one can offer some product in the summer vacations related to something that can be refreshing. This will enable you to draw new buyers along with sustaining the existing ones.

Apart from making customers, it is also imperative to recognize your market. It is not easy to make such identification. A careful research is required for this purpose. Research will enable you to see who the people are who want to buy what you are offering. If you want that you meet all the requirements of your customers, you need to see what they demand. If you are thinking how you can get to know this, then you can ask them to give feedback.

When you have made a sale, it is time for you to work with the same pace. You need make your clients believe that you can give them the quality they are in search of. You need to follow competent business marketing services so that you can make a reliable name in the business industry.

If we talk about the customer driven marketing strategy, then it solely depends how a business takes its customers. Hence, a company should follow business marketing services if it wants to target customers and make profits.

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Forget SEO, Click Bank and Pay Per Click Advertisers! EBay Can Keep Your Marketing Strategy Profitable

Build A Niche Store

Forget SEO, Click Bank and Pay Per Click Advertisers! EBay Can Keep Your Marketing Strategy Profitable

Every online marketer has tried to maintain the delicate balance of SEO to gain exposure as well as propose Click Bank and Pay per Click Advertisers to run site banners. Not only is this time consuming, but often it doesn’t work and it requires mass investments in time, overhead and upfront costs. EBay can definitely take your marketing plan to the next level and with such a popular name like EBay on your side, your visibility is bound to increase hundred fold without you lifting a finger.

Small and large online sellers can cut marketing costs, SEO budget and devise a strategy that optimizes EBay benefits whilst remaining true to their brand and product affiliations. Link your auction site to your professional website and non-accidental traffic will flow your way linking you personally with potential consumers. Forbes magazine cautions businesses to take a hard look at the real effects of online marketing options long term. When you do you will realize that there is nothing to lose and millions to gain by launching your auction on EBay. The dramatic budget saves can be just what you need to redirect your marketing strategy and begin turning profits again.

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